Last updated 5/10/2011
Smartvark uses the personal information we collect to enhance the service we provide to you. We do not aim to collect personal data from you that does not translate into an improved experience for you on our site. We firmly believe that proper use of personal data on the web can provide a vastly superior, individualized user experience as opposed to the spam email and mass-market banner ads that have dominated the web until now.
Information you provide to us
When registering on our site, as appropriate, you may be asked to enter your: name, email address, mailing address, phone number or mobile phone provider. You may visit our site anonymously, however, offer redemption will require, at a minimum, your email address and a password.
Once you redeem offers, we ask for personal information, such as your name, mobile phone number, email address, zip code, gender, birthday, Twitter and/or Facebook usernames, information regarding your use of our Service, and browser information. We may automatically detect your location when you use the Service, or explicitly ask you to provide your location. Other information gathered may include shopping preferences, search history, and redemption patterns. Any of the information we collect from you may be used in one of the following ways:
- To personalize your experience: The information provided helps us better respond to your shopping preferences and desires, ensuring you aren’t receiving unwanted offers.
- To improve our website: Provided information will be used to in efforts to continually improve the Smartvark experience.
- To improve customer service: Your information helps us to more effectively respond to your customer service requests and support needs.
- To send periodic emails: The email address you provide may be used to send you information, respond to inquiries, and/or other requests or questions.
Information collected automatically
When you use the Service, Smartvark automatically receives and records information on our server logs from your browser or mobile platform, including your location, IP address, cookie information, and the page you requested. We treat this data as non-Personal Information, except where we are required to do otherwise under applicable law. Smartvark only uses this data in aggregate form. We may provide aggregate information to our partners about how our customers, collectively, use our site, so that our partners may also understand how often people use their services and our Service.
How do we protect your information?
Your Smartvark account Personal Information is protected by a password for your privacy and security. You need to prevent unauthorized access to your account and Personal Information by selecting and protecting your password appropriately, and limiting access to your computer and browser by signing off after you have finished accessing your account.
Smartvark endeavors to safeguard user information to ensure that user account information is kept private. However, Smartvark cannot guarantee the security of user account information. Unauthorized entry or use, hardware or software failure, and other factors, may compromise the security of user information at any time.
Yes (Cookies are small files that a site or its service provider transfers to your computers hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognize your browser and capture and remember certain information.
Do we disclose any information to outside parties?
We will not share, sell, rent, or trade your Personally Identifiable Information with other parties except as provided below:
We may share your information with Smartvark Merchants. From time to time, we provide offers from particular merchants (referred to as “Smartvark Merchants”) who, as part of the offer, request information on Smartvark customers who purchased the offer in order to aid redemption. In those cases, we share some of your Personally Identifiable Information with Smartvark Merchants. Sharing this Information may allow a Smartvark Merchant to market directly to you should they choose to do so. We specifically disclaim any responsibility or liability for the actions of such Smartvark Merchant. While we inform them that they are only permitted to communicate with you for the purposes of the specific promotion with Smartvark, we do not have any responsibility for the actions of the Smartvark Merchant, and the actions of the Smartvark Merchant are not in our control.
We may share your information with Authorized Third Party Service Providers. We provide services and products through third parties. These “Third Party Service Providers” perform functions on our behalf, like sending out and distributing our administrative and promotional emails. We may share your Personally Identifiable Information with such Service Providers to fulfill orders, deliver packages, send postal or email, administer contests or sweepstakes, remove repetitive information on customer lists, analyze data, provide marketing assistance, provide search results and links, process credit card payments, operate the Website, troubleshoot, and provide customer service. We may also collect personal information from individuals and companies (“Affiliates”) with whom we have business relationships and may share your information with Service Providers to accomplish our administrative tasks. For example, when you order a service, we release your credit card information to the card-issuing bank to confirm payment for the service and, if applicable, release your address to the delivery service to deliver the service. Likewise, we may release an Affiliate’s information to our bank to send out a payment. We encourage Smartvark Merchants and Third Party Service Providers to adopt and post privacy policies. However, the use of your Personally Identifiable Information by such parties is governed by the privacy policies of such parties and is not subject to our control.
Third party links
Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
Notice of Privacy Rights to California Residents
California law requires that we provide you with a summary of your privacy rights under the California Online Privacy Protection Act (the “Act”) and the California Business and Professions Code. As required by the Act, we will provide you with the categories of Personally Identifiable Information that we collect through the Website and the categories of third party persons or entities with whom such Personally Identifiable Information may be shared for direct marketing purposes at your request. California law requires us to inform you, at your request, (1) the categories of Personally Identifiable Information we collect and what third parties we share that information with; (2) the names and addresses of those third parties; and (3) examples of the products marketed by those companies. The Act further requires us to allow you to control who you do not want us to share that information with. To obtain this information, please send a request by email or standard mail to the address found below. When contacting us, please indicate your name, address, email address, and what Personally Identifiable Information you do not want us to share with Affiliated Businesses or Marketing Partners. The request should be sent to the attention of our legal department, and labeled “California Customer Choice Notice.” Please allow 30 days for a response. Also, please note that there is no charge for controlling the sharing of your Personally Identifiable Information or requesting this notice.
As part of the California Online Privacy Protection Act, all users of our site may make any changes to their information at any time by logging into their account and editing the information on the My Profile page.
Childrens Online Privacy Protection Act Compliance
We are in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act), we do not collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 13 years old or older.